Wami Express is an established logistics company in Asia and brought us on board to help with the establishment of a European and African operation. The company needed videos that would get across its USP to potential customers in a new territory.
Working with Wami, we identified the principle reasons its existing Asian customers use the company, and the range of businesses it serves.
Using a range of European and African actors and locations that represented the spectrum of clients Wami serves, we conceived, scripted, filmed and produced video content entirely in-house, to serve both the online and TV requirements of the group.
We used established techniques in psychology to place text on the screen to compliment the filmed content.
The content received more than 110,000 views on YouTube in two months.
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