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Give your promotion programme a boost with stories that create an emotional response.
We are specialists in creating videos that are optimised for maximum impact on a range of social media platforms.
We develop unique solutions used by educators and comms teams to make complex messages simple.
Working with the sales and communication teams, we have been engaged since 2015 to produce an ongoing suite of films and animations to deliver key messages and training to staff at FedEx in Europe and MEISA (Middle East, Indian Suncontinent and Africa).
This has involved a range of flexible working, both in the UK and overseas, operating directly with VPs and managers to develop their team communications, attendance at major events and developing efficient, effective animations that work within the corporate style-guide.
Using a mix of live action, 2D animation and 3D animation, we have been able to successfully support the organisation through its multinational merger with TNT.
We were tasked with the delivery of a project funded by the NHS to produce a programme of live action and animated video tutorials to help refugees and other new arrivals to the UK to access and make best use of the country’s health system. This includes courses on TB awareness, healthy living and sexual health.
We worked with a group of refugees and NHS staff to produce a range of subject-relevant films, cartoon strips and animations, showing common situations in which new arrivals come into contact with the NHS. Refugees and NHS staff played themselves in the final films.
These form the basis on online and classroom-based learning courses we have developed, which have a strong emphasis on the specialist English vocabulary used in medical environments.
The online element of this project is not yet active, but the draft lessons and videos below are presently undergoing Beta testing. Examples of some of the animation and film work are shown below.
We were engaged to make a film about a football team comprised of refugees settled in the North of England. What made this project particularly interesting was the fact that the extremely short timescale meant we had no time to talk to anyone involved beforehand and only one practice session to find the story and shoot the video.
We despatched a single, highly experienced video journalist to the practice session with a brief to film the players, talk to people and find the story that best illustrates the purpose and value of the club.
The final video was produced using graphics and subtitles, and optimised for impact on social media. For more on how we optimise video for social media, click here.
Home Group is one of the UK's largest social housing providers. It supports residents who have been homeless, have disabilities, or suffer addiction or mental illness. We were engaged to provide a year-long programme of videos demonstrating the organisation's work through the individual stories of people it supports.
This involved project managing a video journalism operation travelling around the UK, researching, interviewing and filming people, then scripting and editing short documentary films about them.
We designed a simple, but flexible graphical style and a set of corresponding animation elements, allowing us to mix text and film quickly and efficiently on-location.
We had to be able to storyboard on-the-go, during filming, as we are working to a tight timescale with vulnerable people who are experiencing challenges such as drug addiction, mental health problems, or homelessness.
To produce a series of short films for NHS hospital trusts in the North of England, following patients through the system, during major procedures, such as heart bypass surgery and hip replacement.
These took the form of personal stories by the patients, talking about their hopes and fears ahead of, and following their procedure, featuring discussions with NHS consultants about the technical side of what is happening.
They also heavily featured operating theatre footage of the procedures themselves. We have also produced similar work from time to time for BBC news.
In other cases, we produced health promotion films for NHS trusts on topics such as the importance of stopping smoking while pregnant, featuring personal stories and interview, graphics and animations showing the services available to help expectant mothers stop smoking.
Wami Express is an established logistics company in Asia and brought us on board to help with the establishment of a European and African operation. The company needed a video that would get across its USP to potential customers in a new territory.
Working with Wami, we identified the principle reasons its existing Asian customers use the company, and the range of businesses it serves.
Using actors and locations that represented the spectrum of clients Wami serves, with a range of European and African accents, we scripted, filmed and edited a short documentary style film in which people who look familiar to Wami’s potential clients go through the reasons existing clients have for using them.
We used established techniques in psychology to place similar, but not identical text on the screen as the actors spoke. This was designed to engage the subconscious and ensure a more memorable video. The film was them promoted online to the target market.
The film received more than 110,000 views on YouTube in two months.
Selling ready-to-make authentic Indian food kits online, Ananada’s Gourmet needed a way to get maximum exposure to a crowded sector of the B2C market.
We studied the marketplace and identified key groups of people who would most likely enjoy the food kits. These included groups such as:
• Students from 30kpa+ families
• Young professionals who read the Guardian, Independent or Telegraph
• People who had recently holidayed in India
Authenticity and simplicity were the key SPs and we quickly realised that Ananda herself was a big asset in getting this across. We worked with Ananda, who was not confident in front of the camera, and provided her with a range of TV presentation techniques and psychological tools used widely in the broadcasting industry to get the best out of presenters.
We then filmed Ananda giving a range of cookery demonstrations, ready to promote to our identified targets in the marketplace.
The British Society of Hearing Aid Audiologists is he eyes, ears and voice of the audiology industry in the UK.
We are in our fourth year, providing media coverage of both live events, and producing video content for the organisation’s developing online training programme.
In May 2017, we launched a new concept in video at the annual congress, filming, editing and broadcasting 15 short videos in two days, during the convention.
In most cases, these were demonstration films, featuring manufacturers showcasing the latest innovations in hearing aid technology, tips from experts, or vox-pops of audiologists answering the question of the day.
Find out more here.
We were engaged by the training provider Then Somehow to turn their popular Capacity Building, Email Best Practice and Calendar Best Practice courses into a suite of online video-based tutorials.
The company’s success is based on its ability to change companies’ working practises, making the complex simple and the untidy, tidy. For this reason, we had to find a way to create a large quantity of content that is engaging, but also simple.
We faced the challenge that the tutors were in high demand and it was not possible to get them in one place long enough to record the voicetracks for the tutorials.
We set up a cloud-based project space online that we and the tutors at Then Somehow could access. This allowed everyone to upload, download and modify material at any time of the day or night. This made remote collaborative working an efficient reality.
As a team, we were all able to write, edit and feedback on scripts wherever and whenever time allowed. Tutors were then able to record and upload voicetracks at their convenience.
Having developed a visual style and a suite of standard graphical elements with Then Somehow, we were able to set up a workflow whereby, once a completed script was recorded, our animators were able to download the audio file, build an animated video around it, then upload the completed film to the shared workspace for feedback.
Samples of some of the animations used are shown below.
A law firm was looking for a way to use social media to educate clients about what is and is not a genuine personal injury claim, while winning business without using a cold-calling service.
Having examined the market with the client, it was decided that we begin by targeting men who grew up in the 1980s and work in an industrial environment.
We created Ollie Ouch, a middle-aged not-so-super hero, similar to some of the spoof superheroes our target audience grew up with. We created a series of stills and animated comedy videos, placing Ollie in a range of circumstances, as requested by the client.
These were then used as the subject content of a targeted online marketing campaign.
We were engaged by the microfluidics developer, Epigem, to produce a range of videos demonstrating the company’s latest technological advances and educating students about the principles and potential of microfluidic devices.
This project involved filming in the lab, on location with research partners, and studio work to film super close-ups. The challenge was made even more interesting by the fact the devices in question are only microns thick and entirely transparent.
Because of the extremely small scale of these devices, we chose to mix the live action sequences with 3D animation, to bring the world of microbubbles to life.
The full suite of videos is not publicly available, but a set of sample shots is available below.
We were brought in to help manage the techncial and media end of a project designed to help teenagers in the Cleveland Police area find activities near them. We needed to put together a team that could develop a website, database and mobile app, as well as create some compelling content that would appeal to teenagers.
We brought a trusted web and app company on board, Tad Web Solutions, to take care of the online technical operations, while we began to work with local teenagers to design, script and voicetrack a short online animation, which was then marketed along with a range of other content using graphical elements created for the video.
The project was such a success, it was bought by other police forces in England and Wales.
Our photo and video solutions start at £450 per day, but every job is different. Talk to us about your project and we will give you an honest set of options with a full breakdown of costs.
Or you can talk to the boss...
+44 7932 413568
Registered Address: 117 Wilton Bank, Saltburn by the Sea, North Yorkshire, TS12 1NS
Company Number: 7426552